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Home » Archives for February 22, 2018

Sound Jury Blog

Does your witness script match your witness’s communication style?

By Jill D. Schmid, Ph.D. I’m sure you’ve written dozens perhaps hundreds. For each, you’ve painstakingly chosen every word, and gone over it with a

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Thomas O'Toole, Ph.D. February 22, 2018
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Other Posts:

Discovering the Two Personalities of Your Witness

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Making Your Case Relevant to Millennial Jurors

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Would you strike Barack Obama from the jury panel?

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The Effectiveness of the “Referendum” Strategy for Plaintiffs

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The Legal Pad #5: The Reptile Strategy

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Priming Jurors to Hate You and Your Client

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The Legal Pad #4: The Hired Gun

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Getting Back to Basics in Trial Planning

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Jury Verdicts are Products of Jurors’ Focus

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The Illogical Truth About Jury Decision-Making: Jurors Don’t Follow the Law Even When They Follow the Law

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