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Home » Archives for May 4, 2021

Sound Jury Blog

Jury Decision Making

Reptile or Rules of the Road: Why do Some Cases Go Nuclear?

Why do some cases go nuclear while other cases with similar fact patterns or injuries do not? Every jury is different of course, but that

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Thomas O'Toole, Ph.D. May 4, 2021
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Other Posts:

Don’t Tell Me To Relax: How Anger and Gender Influence Persuasion

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The Sniper Defense Episode 7 – Common Personality Types in Jury Deliberations

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Jury Selection During COVID: Tips for Creating Useful Supplemental Juror Questionnaires

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Sound Jury Consulting’s Deposition Training Video for Witnesses

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Strategic Insights on Affective Economy: Countering Juror Anger With Sadness Can Exert Downward Pressure on Damages

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WARNING: Be Wary of Research About How the Pandemic Impacts Jury Decision-Making

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Flags, Focus, and the Importance of Shifting Jurors’ Attention to Favorable Messaging

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Preparing Witnesses to Pass the “Eyeball Test”

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The Legal Pad #7: Fear of Being Overturned

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Deposition Performance Case Study: Marcus Lemonis

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