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Home » Archives for February 13, 2018

Sound Jury Blog

Dissecting the “Broken Rule” Strategy Used by Plaintiffs

By Thomas M. O’Toole, Ph.D. One of the most popular strategies used and advocated by many plaintiff’s attorneys across the country is the “broken rule”

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Thomas O'Toole, Ph.D. February 13, 2018
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Other Posts:

Effective Strategy Development is About Case Focus

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The Legal Pad #5: The Reptile Strategy

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A Simple Exercise for Effective Theme Development

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Research Shows COVID-Related Opinion Shifts in Nationwide Jury Pools

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Becoming a Better Orator in the Courtroom

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Strategies for Influencing Jurors’ Note-Taking (Part 2)

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Don’t Fear the Reptilian Reaper: The Part 2 that Should Have Been Part 1

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Preparing Witnesses to Pass the “Eyeball Test”

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Does That Sound Like Something You Might Be Interested In? The Dial Gimmick and Jury Research

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Examining Defense Strategy for the Upcoming Landmark Opioid Trials in Ohio

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