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Home » Archives for July 15, 2015

Sound Jury Blog

Less is More When Preparing Witnesses for Deposition

By Thomas M. O’Toole, Ph.D. There is a popular 3M study that is often used to support the argument that attorneys should utilize more graphics

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Thomas O'Toole, Ph.D. July 15, 2015
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Other Posts:

Understanding Heightened Juror Emotions During the Pandemic

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Are Millennial and Gen Z Jurors More Likely to Go Nuclear? Interesting Findings from Controlled Studies

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Priming Jurors to Hate You and Your Client

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Don’t Fear the Reptilian Reaper: The Part 2 that Should Have Been Part 1

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Persuading with Science in a Post-Fact World

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Faster is Better: Finding the Right Speaking Pace

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Primed to Decide: How Impactful are Opening Statements?

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Attorneys, Judges, and the Perils of Powerless Speech

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Three Key Strategies for the Aaron Hernandez Defense Team

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10 Practical Strategies for Changing Jurors’ First Impressions

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