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Home » Archives for May 20, 2021

Sound Jury Blog

Jury Psychology

Persuading with Science in a Post-Fact World

We are living through a particularly difficult time for science. My colleague, Jill, has written in the past about the challenges of persuading juries in

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Scott Herndon, M.A. May 20, 2021
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Other Posts:

Attorneys’ Analogies Are A Lot Like My In-laws Dancing At Weddings (Or, Your “Metaphor” Is Actually A Simile)

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Overcoming the Death of Facts at Trial

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A Practical Guide for Developing Jury Selection Strategies

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The Legal Pad #5: The Reptile Strategy

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Defining Your Fundamental Goal in Voir Dire

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What’s Your Superpower? Barriers for Attorney Presentation in Zoom Depositions

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Big Words Don’t Make You Sound So Smart

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Implications of Facebook’s Famous Emotional Manipulation Experiment

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The Illogical Truth About Jury Decision-Making: Jurors Don’t Follow the Law Even When They Follow the Law

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Don’t Fear the Reptilian Reaper: The Part 2 that Should Have Been Part 1

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