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Home » Archives for August 27, 2020

Sound Jury Blog

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Mock Jury

Rethinking Your Takeaways from Mock Trials and Focus Groups

With every project, I’m reminded of the power of a mock trial to effectively and efficiently inform one’s litigation strategy. Too often I think attorneys

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Jill Schmid, Ph.D. August 27, 2020
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Other Posts:

A Simple Exercise for Effective Theme Development

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The Illogical Truth About Jury Decision-Making: Jurors Don’t Follow the Law Even When They Follow the Law

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Examining Defense Strategy for the Upcoming Landmark Opioid Trials in Ohio

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Testimony and the Right Place for Righteous Indignation

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Persuading with Science in a Post-Fact World

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Ease over Accuracy: Why “Yeah, but…” Defense Tend to Fail

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Lessons Learned from SJC’s Newest Consultant

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Why Jurors Often Fail to Understand What’s Important…Even When It’s Obvious

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The Sniper Defense Episode 12 – Crafting Effective Opening Statements

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The Legal Pad: Because There’s No Better Way to Share Funny Lawyer Anecdotes

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