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Home » Archives for January 13, 2015

Sound Jury Blog

Shifting the Perspective of the Case Theory to Present the Strongest Story

By Thomas M. O’Toole, Ph.D. Every successful strategy development session I have conducted with clients culminated in an “a-ha” moment, where we collectively came to

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Thomas O'Toole, Ph.D. January 13, 2015
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Other Posts:

Making the Damn Feather Weigh More: Reframing Common Burden of Proof Arguments By Plaintiffs

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Give Jurors a Clear Process for Deliberations

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An Introduction to Jury Economics

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5 Reasons a Good Cross is Better than a Great Direct

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5 Reasons Defense Attorneys Should Not Worry About The Reptile Strategy

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Does That Sound Like Something You Might Be Interested In? The Dial Gimmick and Jury Research

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Nothing Brings “Story-Telling” to a Grinding Halt Like Laying Foundation

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INTERVIEW: A Judge’s Perspective on Remote Jury Trials

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What the Zimmerman Trial Teaches us about Decision-Making in America

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The Value of Repetitive Question Structures in Direct and Cross Examination

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