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Home » Archives for January 6, 2014

Sound Jury Blog

The Critical Role of Contrast and Difference in Effective Case Presentation and “Storytelling”

By Thomas M. O’Toole, Ph.D. From our earliest days on earth, we learn about contrast, difference, and fit. Whether it’s simple games like “which one

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Thomas O'Toole, Ph.D. January 6, 2014
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Jury Pool Differences with Remote Jury Trials

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Rethinking Your Takeaways from Mock Trials and Focus Groups

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5 Simple & Essential Exercises for Defense Theme & Story Development

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Defense Strategies for Effectively Anchoring Damages

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The Implications of Jurors’ Memories v. Experiences at Trial

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Primed to Decide: How Impactful are Opening Statements?

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Strategies for Influencing Jurors’ Note-Taking (Part 2)

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